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WHAT IS DIGITAL MARKETING?

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SO WHAT EXACTLY IS DIGITAL MARKETING?

Digital Marketing is everything, it is a broad term that includes your Website, Information about yourself online,  your Social Media Accounts how Google rates your online presence.

 

 

SO, HOW DOES DIGITAL MARKETING HELP YOUR BUSINESS AND WHAT CAN YOU DO TO HELP MORE PEOPLE FIND YOU ONLINE?

Here are different solutions that we offer, to help people find you online.

SEARCH ENGINE OPTIMIZATION (SEO)

SEO is optimising your website for the Search Engines, people usually want to be found on Google more so than other as this is the major search engine that people use.

SEO consists of lots of different things, all relating back to your website, the most useful type of SEO is Local SEO this benefits Small to Medium Business and Google is based more on Local search lately. You can read our last Blog Post which covers the basics of Local SEO.

Content Marketing

Content Marketing is just as it sounds, it’s all about putting your content in-front of the right people when they’re looking for it.

SOCIAL MEDIA MARKETING

This is one of THE best ways to get people talking about your business, Social Media Marketing can be a powerful tool to utilise.

we offer social media support and can help you run this to help you generate leads to you business.

PAY-PER-CLICK (PPC)

One type of Pay Per Click advertising that we specialise in, is also the most common. We specialise in Google Adwords. Google Adwords are,in my opinion, the best way to bring people to your business and to get people talking about you. You can use Google Adwords to increase brand awareness and help people get in touch with you.

With Pay Per Click, you will only pay when someone clicks on your advert and acts upon it, This is a great way to direct traffic through to your business, generate phonecalls and help footfall to your businesses physical address.

We offer a Pay Per Click Management service which will help bring you more of a return on your investment.

 

If you need any advice about Digital Marketing, or are interested in finding out more about any of our services, including Website Design in the North East Area, then do not hesitate to give us a call on 01429 284 442.

You can also call in to our office, based in Hartlepool, for a free consultation and a cup of tea or coffee on the house.

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